おもちゃや|Company for toy industry in Japan


一言でおもちゃやと言っても色々な会社があります。


おもちゃ屋と言えばねぇ・・・この辺ですよね一般的に

それぞれの業種や業態で
取り扱う商品や流通が分かれていたり重なっていたりで、
どちらの業界も同じとは思いますが、中々に複雑です。


思いつくだけでも、


おおものや。
以前もお話ししましたが玩具といえばこちらの業界。
皆さんが知っているおもちゃやさんは大体ここ。


ざつがんや。
ウチはここ。
金になるならなんでもやるよ。


けいひんや。
子供連れてレストランに行くと
ザルに安そーなおもちゃが入って出てくるじゃないですか。
アレの業者さんです。

一部専門の業者さんが居ます。
ものすごい種類を持っていて、カタログ見ると驚き!
しかも安い。
無理、真似できない。


ぬいぐるみや。
ぬいぐるみもそれ専門のメーカーさんや問屋さんが沢山います。
ぬいぐるみを手にしたときに見るポイントも明らかに違う。

ウチも輸入物のぬいぐるみ扱うけど
社内でちょいちょい
「やっぱプロはちがうよね~」
と、感心するくらい
かわいいぬいぐるみを作られるメーカーさんが多いです。


もけいや。
全くわからん・・・業界外の人に言っておきたい。

うちはガンプラ扱ってません。
業販で買うのも無理。

それくらい畑違い。


しょくがんや。
お菓子とおもちゃの夢のコラボレーション。
クリスマスブーツやこいのぼりもこのジャンル。
チョコエッグのころに比べたら減ったなぁ。


あみゅーずめんと。
ゲームセンターの景品やさん。
一昔前は消化数なら業界屈指の量だったんだけど、
ここ最近は他業界同様発注数が落ちてるね。

テスト販売のみで終了しちゃうことも多数。
流行のものを一発勝負でぶち込むならこの業界!


かぷせる。
いわゆるガチャガチャやさん。
メーカー専門もあれば、機械の管理専門、
そのクロスオーバー等々様々。

機械の管理は、ハイエースにカプセル満載で
真夏日だろうが氷点下だろうが
朝から夕方までカプセルの補充や修理に走り回る大変なお仕事。


ぱずるや。
ジグソーパズルは通常の玩具の流通とはちょっと違う。
思っているより専門業者多数。

あの小さなピースが一つ足りなくても
ちゃんと対応出来るだけの体制が必要なんて・・・
ウチには無理。


とっかや。
上記のほかの会社で売れなかったものを
買ったり、売ったり、輸出したり。

ツボれば在庫も持たなくて良いし一番楽な商売だけど、
商品の安定供給が望めないのがつらいところ。


以上、あくまで私の主観なので
クレームは勘弁してください。

他にも色々あると思うけどよくわからん・・・




Briefly about company of toy industry but there are various kind of toy companies.


Speaking of a toy store ... It'd definitely be these one.

Both industry type and business type are similar in the service goods and the distribution are divided or accumulated, but it's more complicate in many ways.


Even though I can think of it,


Major maker
Like I said before usually people imagine these company in toy industry in Japan.
These makers are well-known by everyone.


Miscellaneous goods maker
Our store is this type.
And I will do anything to make money.


Premium supplier
When you go to a restaurant with your kids, there are some cheap toys over there, aren't they? This is called premium store.
There are some professional traders in this business type.

They have surprisingly amount of good and you will be shocked if you see their catalog.
Furthermore, it is cheap.
Impossible! Can't copy it.


Stuffed toy producer
There are plenty of manufacturers and wholesalers specialized in stuffed toys.
When you have a stuffed toy in your hand the points to see are totally different.
Our company also imported stuffed toys to use. And our staffs always admire
"As expected of professional"
And admitted that many manufacturers are making incredible adorable stuffed toys.


Model toy maker
I don't understand at all... I would like to say to people outside the industry.
We don't serve Gundam, it's impossible to buy it at wholesalers.
It's out of zone.


Food-making toy maker
Collaboration of sweets and toys' dreams.
Christmas boots and carp streamers are also in this genre.
It decreased since chocolate egg trend.


Prize vendor
Prize toy supplier for game center.
In a long time before base on digestion amount then it's the best industry, but recently the amount of orders has fallen equal to other industries'.
Various good were finished after trial sale period.
All or nothing in one product is this industry's operation!


Capsule toy vendor
In other words, it's Gacha gacha (capture toy machine) store.
And with the help of manufacture professional cross with machine management specialty.
Management of these machine is really a hard job that you have to runs around to replace capsule and repair machine from morning to evening, whether it is middle summer day or freezing day.


Puzzle creator
Jigsaw puzzles are a little different from ordinary toy distribution.
There are many professional vendors than I expected.
Even if you are missing one small piece, I still have a system that can handle it properly...
There no way we can do it.


Special price vendor
Buy, sell, export what mentioned above companies didn't sell to other.
Its strength which it's not necessary to have inventory, and it is the most comfortable business, however it is hard to have a stable supplier.


That's it. Since it is just my opinion therefore please don't complain at me.
I think there are many other things, but I don't know that well...


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